In statements posted on both corporations web sites on Wednesday, Deutsche bank and Eintracht Frankfurt introduced that the Frankfurt-based lender become set to grow to be the Bundesliga club's new foremost sponsor.
With Commerzbank's naming rights contract for Eintracht's Waldstadion set to run out at the cease of the season, the bank's yellow logo is to be removed from the stadium roof this summer and changed with blue lettering analyzing: "Deutsche financial institution Park."
In its announcement, Eintracht Frankfurt thanked Commerzbank for is aid since turning into the official call sponsor of the football stadium in 2005.
Neither Deutsche nor Eintracht has disclosed any financial figures, but in keeping with the mass-movement daily Bild, the bank is to pay round €five.5 million ($6 million) annually for the naming rights to the Waldstadion. In latest years, Commerzbank have been gambling approximately €three.Five million, in step with the Bild file.
The Deutsche statements stated the partnership, that is to run for at the least seven years, is to be approximately greater than simply sports activities sponsorship. The plan is to expand new digital commercial enterprise fashions and merchandise "that cross a long way past the cutting-edge fan experience inside the stadium."
pfd (dpa, Reuters)